Toyin Ibidapo comes across like a toned down version of McGinley. She focuses less on the nudity and more on the expression or emotion of his models. I think her website really shows off the areas she has dabbled in, and for someone doing an Editorial & Advertising course it really helps to see someone divide their images up in such a way. It allows you to appreciate her intentions (eg. seeing an advert as an advert and an editorial as an editorial) and also to see how she has developed her own style and managed to keep her images personalised even though they have different purposes. She was responsible for the video for ‘Wind In The Wires’ by Patrick Wolf and I’d never seen it before now. The direction and the way it is made is very distinguishable as having a photographer at the reins. And yet again, there is a lot of things I’m able to relate to my assignment, which is ace.